A NEW VISUAL LANGUAGE FOR DATA

I teamed up with London based Egg Agency to help reimagine the visual identity of Experian, a global leader in credit reporting and data services. The brief was clear: move away from the conventional corporate look and bring warmth, clarity and modernity to the brand through bold, expressive visuals.

A NEW VISUAL LANGUAGE FOR DATA 

I teamed up with London based Egg Agency to help reimagine the visual identity of Experian, a global leader in credit reporting and data services. The brief was clear: move away from the conventional corporate look and bring warmth, clarity and modernity to the brand through bold, expressive visuals.

A NEW VISUAL LANGUAGE FOR DATA 

I teamed up with London based Egg Agency to help reimagine the visual identity of Experian, a global leader in credit reporting and data services. The brief was clear: move away from the conventional corporate look and bring warmth, clarity and modernity to the brand through bold, expressive visuals.

A NEW VISUAL LANGUAGE FOR DATA 

I teamed up with London based Egg Agency to help reimagine the visual identity of Experian, a global leader in credit reporting and data services. The brief was clear: move away from the conventional corporate look and bring warmth, clarity and modernity to the brand through bold, expressive visuals.

A NEW VISUAL LANGUAGE FOR DATA 

I teamed up with London based Egg Agency to help reimagine the visual identity of Experian, a global leader in credit reporting and data services. The brief was clear: move away from the conventional corporate look and bring warmth, clarity and modernity to the brand through bold, expressive visuals.

BUILDING A FLEXIBLE 3D ASSET LIBRARY 

Our mission was to craft a library of 3D assets that could adapt across all types of brand communication, from static visuals to animated loops. These assets needed to reflect both Experian’s technical precision and its human centered approach to data, creating a visual system that felt reliable, accessible and contemporary.

BUILDING A FLEXIBLE 3D ASSET LIBRARY 

Our mission was to craft a library of 3D assets that could adapt across all types of brand communication, from static visuals to animated loops. These assets needed to reflect both Experian’s technical precision and its human centered approach to data, creating a visual system that felt reliable, accessible and contemporary.

BUILDING A FLEXIBLE 3D ASSET LIBRARY 

Our mission was to craft a library of 3D assets that could adapt across all types of brand communication, from static visuals to animated loops. These assets needed to reflect both Experian’s technical precision and its human centered approach to data, creating a visual system that felt reliable, accessible and contemporary.

BUILDING A FLEXIBLE 3D ASSET LIBRARY 

Our mission was to craft a library of 3D assets that could adapt across all types of brand communication, from static visuals to animated loops. These assets needed to reflect both Experian’s technical precision and its human centered approach to data, creating a visual system that felt reliable, accessible and contemporary.

A FLEXIBLE 3D ASSET LIBRARY 

Our mission was to craft a library of 3D assets that could adapt across all types of brand communication, from static visuals to animated loops. These assets needed to reflect both Experian’s technical precision and its human centered approach to data, creating a visual system that felt reliable, accessible and contemporary.

TURNING DATA INTO MOTION 

Working within the brand’s color palette, we developed smooth, flowing forms and rhythmic animations designed to express continuity, trust and seamless digital interaction. The visual direction focused on softness, fluidity and precision, helping translate abstract digital processes into clear, engaging and emotionally resonant imagery.

TURNING DATA INTO MOTION 

Working within the brand’s color palette, we developed smooth, flowing forms and rhythmic animations designed to express continuity, trust and seamless digital interaction. The visual direction focused on softness, fluidity and precision, helping translate abstract digital processes into clear, engaging and emotionally resonant imagery.

TURNING DATA INTO MOTION 

Working within the brand’s color palette, we developed smooth, flowing forms and rhythmic animations designed to express continuity, trust and seamless digital interaction. The visual direction focused on softness, fluidity and precision, helping translate abstract digital processes into clear, engaging and emotionally resonant imagery.

TURNING DATA INTO MOTION 

Working within the brand’s color palette, we developed smooth, flowing forms and rhythmic animations designed to express continuity, trust and seamless digital interaction. The visual direction focused on softness, fluidity and precision, helping translate abstract digital processes into clear, engaging and emotionally resonant imagery.

TURNING DATA INTO MOTION 

Working within the brand’s color palette, we developed smooth, flowing forms and rhythmic animations designed to express continuity, trust and seamless digital interaction. The visual direction focused on softness, fluidity and precision, helping translate abstract digital processes into clear, engaging and emotionally resonant imagery.

FROM COMPLEXITY TO CLARITY 

This collaboration was all about reshaping perception, turning data into emotion and complexity into clarity. The result is a dynamic, coherent visual system that feels light, forward thinking and distinctly Experian. A vibrant new look for a brand that helps the world make smarter financial decisions.

FROM COMPLEXITY TO CLARITY 

This collaboration was all about reshaping perception, turning data into emotion and complexity into clarity. The result is a dynamic, coherent visual system that feels light, forward thinking and distinctly Experian. A vibrant new look for a brand that helps the world make smarter financial decisions.

FROM COMPLEXITY TO CLARITY 

This collaboration was all about reshaping perception, turning data into emotion and complexity into clarity. The result is a dynamic, coherent visual system that feels light, forward thinking and distinctly Experian. A vibrant new look for a brand that helps the world make smarter financial decisions.

FROM COMPLEXITY TO CLARITY 

This collaboration was all about reshaping perception, turning data into emotion and complexity into clarity. The result is a dynamic, coherent visual system that feels light, forward thinking and distinctly Experian. A vibrant new look for a brand that helps the world make smarter financial decisions.

FROM COMPLEXITY TO CLARITY 

This collaboration was all about reshaping perception, turning data into emotion and complexity into clarity. The result is a dynamic, coherent visual system that feels light, forward thinking and distinctly Experian. A vibrant new look for a brand that helps the world make smarter financial decisions.